Campaign to introduce and promote the 37th Edition of the CinemaJove International Festival.
We were responsible for creating the opening and promotional teaser for the Festival, as well as its adaptations for
social media promotion and sticker elements to be used in stories.

Client: Instituto Valenciano de Cultura (ivc.gva.es)
Art Direction: Ada Díez (adadiez.com)
Illustrations: Luci Gutiérrez (lucigutierrez.com)
Frame a Frame: Guillamón Studio
2D / 3D Animation: Guillamón Studio

A project in which the Festival’s main poster was intervened to build an engaging narrative, incorporating elements of the visual identity in an audiovisual format.
To achieve this, we had to break down the poster into different sequences, give it a narrative structure, and convey a sense of mystery — all without revealing too much of the main poster.
A real challenge! 😉

Poster

Illustration: Luci Gutiérrez (lucigutierrez.com)

Storyboard

Final Teaser

Stickers

Animated Poster

Thanks!

Premios y menciones
Premio Laus de Plata en la categoría de «Animación, Motion y VFX» 2023
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